Austria does not have to hide anymore when it comes to IoT innovations. Standards give companies a competitive edge. IoT is more than just a trend: It is an unfolding development both in the areas of industry and connected driving. According to a report from network fabricator Cisco over 28 billion devices will be interconnected in 2022. More than half of the communication will happen between machines only. What innovation is Austria planning to come up with in order to stick out? How can we ensure that this very innovation is going to get pushed and not slowed down?